// How It Works

From scattered data to clear decisions in four steps.

MetriFlow connects to your marketing platforms, scans your data daily, and surfaces the signals that matter; so you act on insight, not instinct.

01

Secure Connection

Enterprise-grade security. Zero-risk integration.

Connect your ecosystem through official OAuth 2.0 protocols. MetriFlow operates in a sandboxed, read-only environment—meaning we can identify insights without ever having the ability to modify your accounts or store sensitive credentials.

Official OAuth 2.0 sandboxed access
Read-only permissions (no edit access)
Revoke access instantly at any time
Secure Connection
Google Analytics 4Connected
Google AdsConnected
Meta Ads ManagerConnected
Google Search ConsolePending
Facebook PagesPending
Instagram BusinessPending
02

The Correlation Core

Connecting the dots across your entire stack.

Most tools look at platforms in isolation. MetriFlow cross-references macro performance with micro-object behavior across your entire marketing stack. Our core logic finds the 'invisible' threads between search intent, ad engagement, and landing page conversion.

Holistic ecosystem-wide monitoring
Multi-point performance correlation
Automated 24-hour scan cycles
The Correlation Core
Ecosystem AnalysisCORRELATION
Cross-Platform TrendsChannel AttributionBudget Flow
Deep-Object ScanningGRANULAR
Ad SetsURL PerformanceSearch Queries
cross-reference
03

Intelligence Distillation

Turning data volatility into actionable signals.

We replace the 'ocean of charts' with a prioritized feed of high-impact events. Each 'Signal' is the result of thousands of processed data points, boiled down into a single card that defines the problem, the severity, and the recommended solution.

Waste: Immediate budget-saving alerts
Growth: Identified scaling opportunities
Spikes: Uncovered traffic and spend anomalies
Intelligence Distillation
Efficiency Leak Detected-€420/week waste
High
Scale Opportunity+12% CTR increase
Medium
Anomalous Traffic3.2x Surge
Low
04

The Action Dashboard

Resolve, Dismiss, or Scale — in seconds.

Your morning brief isn't about exploration; it's about execution. Review your prioritized signals, take the necessary actions directly from the feed, and mark them as resolved. MetriFlow turns your data into a task list, so your team focuses on growth, not searching.

Prioritized task-based signal feed
Machine learning feedback on signal utility
One-click deep-dive into raw data
The Action Dashboard
Low-Perf Ad: 'Brand_A'
Paused
Top-Perf Ad Set: 'Lookalike'
Scaled
Investigate: Blog Traffic Spike
Pending

Ready to see your first signals?

Connect your platforms in under 2 minutes. Your first signals arrive within 24 hours.